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We believe in the power of video to engage with an audience and convert them to action. At the most basic level, creative is the heart of a campaign. For marketers looking for expertise when it comes to DTC messaging and call to actions, we offer a variety of services​.

Creative & Production

Creative Strategy​

Concepting​

Production

Post-production & Editing​​

Creative & Production

Video Placement

We cost-effectively deliver against a variety of KPI targets for direct to consumer initiatives.

 

We provide cross-channel media planning, buying, creative and campaign management services, as well as privileged access to our proprietary CPA platform and ATV PMP for all media lengths; short-form, mid-form and long-form – and business objectives.

LINEAR

Our buying experience spans all verticals and categories, including:

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Traditional DTC

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Lead Generation

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Brand Building

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Drive-To-Retail Advertising

Video Placement

We work with our clients to hit the ground running and help craft bespoke solutions for each unique opportunity.​

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Our primary business focus is on video advertising placement, but we understand that this doesn’t exist in a bubble. Throughout our years, we’ve gathered a wide-reaching base of experience across all campaign disciplines and understand what it takes to bring a campaign from concept to rollout. We’ve built a strong network of partners that understand the nuances of DTC video advertising that we trust – either for a singular service or for full campaign support.

Campaign Development

Campaign Development

Data Science & Analytics

We don't subscribe to one-size fits-all mentality.

 

We utilize our in-house analytics team to help us understand the performance of each media buy, and set the overall media strategy for each individual client. Business Intelligence and data management tools are utilized to perform advanced and ad hoc analysis, allowing us to create insightful and actionable next steps and our ability to create custom reporting packages and dashboards help us better engage with our clients and their results.

Custom Analytics
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©2019 by Cannella Media DTC

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